Observation Paper: "Different" by Youngme Moon

March 9, 2010

This is a great video that makes me want to read the book.

What's your criteria for a great business book? Leave your thoughts in the comments section.

Todd at 3/09/2010

Todd: One of my favorite classes in college, was Structural English Grammar taught by Herman Wilson. Every week we had to write a one-page observation paper about something we "observed" in language usage. One of Herman's favorite phrases was, "You could get an observation paper out that." I've adapted that idea to observe how leaders and sales professionals influence and persuade. The title of this blog is a reminder to me of Herman and his amazing talent to observe and comment.

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